I believe strongly that the first business plan you write should be for nobody but yourself, and you don’t need any special software to create it. You just need to answer four questions as honestly as you can: (1) What is the concept? (2) How are you going to market it? (3) How much do you think it will cost to produce and deliver what you’re selling? (4) What do you expect will happen when you actually go out and start making sales?