To create good habits, Clear introduces the Four Laws of Behavior Change: Make it obvious (cue), make it attractive (craving), make it easy (response), and make it satisfying (reward). Conversely, to break bad habits, invert these laws: Make it invisible, make it unattractive, make it difficult, and make it unsatisfying. These laws provide a practical framework for habit formation and elimination. 'Whenever you want to change your behavior, you can simply ask yourself: How can I make it obvious? How can I make it attractive? How can I make it easy? How can I make it satisfying?' | James Clear | Atomic Habits

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The Four Laws of Behavior Change

To create good habits, Clear introduces the Four Laws of Behavior Change: Make it obvious (cue), make it attractive (craving), make it easy (response), and make it satisfying (reward). Conversely, to break bad habits, invert these laws: Make it invisible, make it unattractive, make it difficult, and make it unsatisfying. These laws provide a practical framework for habit formation and elimination. 'Whenever you want to change your behavior, you can simply ask yourself: How can I make it obvious? How can I make it attractive? How can I make it easy? How can I make it satisfying?'

-- James Clear