While using generics, people describe themselves as who they want to be, not who they actually are.

The benefits of ownership center around security, privacy, and control. Right now, however, ownership is dramatically losing favor, while connection is becoming critically important.

We call a cancer bad, they would say, because it kills a man; but you might just as well call a successful surgeon bad because he kills a cancer. It all depends on the point of view.

Most leadership development revolves around one huge false assumption—that if people understand then they will do. That’s not true. Most of us understand, we just don’t do.

The level of concentration determines the time it takes to become a master.

Always make the other person feel important.

Two of the most important characteristics of good design are discoverability and understanding.

Voice is unique personal significance—significance that is revealed as we face our greatest challenges and which makes us equal to them.

Learning about a customer and their problems works better as a quick and casual chat than a long, formal meeting.

Lateral thinking is a term coined in the 1960s for the reimagining of information in new contexts, including the drawing together of seemingly disparate concepts or domains that can give old ideas new uses.