Making something public always means to write it down so it can be read. There is no such thing as a history of unwritten ideas.

Those messages are from you to you. They are from the part of you that knows what is needed to help you get better. If you ignore those messages, eventually you’ll stop getting them.

The pattern of the Hero's Journey is universal, occurring in every culture, in every time. It is as infinitely varied as the human race itself and yet its basic form remains constant.

What humans require in our ascent is purpose and realism. Purpose, you could say, is like passion with boundaries. Realism is detachment and perspective.

When a company declares that its cause is to become a global leader or to become a household name or to make the best products, those are selfish desires with no intended value to anyone beyond the company itself (and often not even everyone in the company). Those causes can’t inspire humans because those causes aren't causes. No one wakes up in the morning inspired to champion that. In other words, none of them is a cause bigger than the company.

Trying to learn from customer conversations is like excavating a delicate archaeological site. The truth is down there somewhere, but it’s fragile.

An individual can increase their confidence by acting more confidently, and can build their sense of their own power by describing themselves in a more powerful fashion.

Treat a man as he is and he will remain as he is; treat a man as he can and should be and he will become as he can and should be. - Goethe

Heroes themselves may experience epiphany. A hero may realize suddenly, after a moment of Supreme Ordeal, that he is the son of a god or a king, a chosen one with special powers.

I do not think that this [the universe] can be explained only by natural causes, and are forced to impute to the wisdom and ingenuity of an intelligent.