Practicing persistence. Genius often really is just persistence in disguise. Thomas Edison, for example, was not the only person experimenting with incandescent lights during his time. But he was the only man willing to test six thousand different filaments to get closer to his ultimate goal.

Our culture’s idea about freedom is doing whatever we want, but those seasons often turn out to be our least content.

Leaders must either invest a reasonable amount of time attending to fears and feelings, or squander an unreasonable amount of time trying to manage ineffective and unproductive behavior.

Money isn’t always about the money. It’s a signaling device for recognition, respect, and status, and it ties people strongly to the goals of the company.

The pattern of the Hero's Journey is universal, occurring in every culture, in every time. It is as infinitely varied as the human race itself and yet its basic form remains constant.

The heart has its reasons which reason knows nothing of... We know the truth not only by the reason, but by the heart.

Understanding your passions and purpose of your leadership

Latent constructs that are periodically retested with statistics and exhibit good psychometric properties help us safeguard against rogue data.

When trust is destroyed, it can be rebuilt only if the following two steps happen: 1) the trust-breaker admits the true values that caused the breach and owns up to them, and 2) the trust-breaker builds a solid track record of improved behavior over time.

Implementing Extreme Ownership requires checking your ego and operating with a high degree of humility.