Positive network effects amplify the value of a product or service with increased usage, driving rapid growth. Companies like Facebook and Google have excelled by creating strong network effects. Hoffman states, 'A product or service is subject to positive network effects when increased usage by any user increases the value of the product or service for other users.' | Reid Hoffman | Blitzscaling

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Leveraging Network Effects

Positive network effects amplify the value of a product or service with increased usage, driving rapid growth. Companies like Facebook and Google have excelled by creating strong network effects. Hoffman states, 'A product or service is subject to positive network effects when increased usage by any user increases the value of the product or service for other users.'

-- Reid Hoffman