Habit-forming products are designed to create automatic behaviors in users, making them return to the product without conscious thought. Nir Eyal explains that '79 percent of smartphone owners check their device within 15 minutes of waking up every morning.' This habitual behavior is not accidental but engineered by product designers who understand the psychology behind user engagement. For instance, social media platforms like Facebook and Twitter leverage internal triggers such as boredom or loneliness to prompt users to check their feeds, creating a loop of habitual use. | Nir Eyal | Hooked

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Personal Growth

The Power of Habit-Forming Products

Habit-forming products are designed to create automatic behaviors in users, making them return to the product without conscious thought. Nir Eyal explains that '79 percent of smartphone owners check their device within 15 minutes of waking up every morning.' This habitual behavior is not accidental but engineered by product designers who understand the psychology behind user engagement. For instance, social media platforms like Facebook and Twitter leverage internal triggers such as boredom or loneliness to prompt users to check their feeds, creating a loop of habitual use.

-- Nir Eyal