Use the Manipulation Matrix to evaluate whether your product is ethical. Ask yourself if you would use the product and if it materially improves users' lives. If you find yourself justifying your answers, reconsider your approach. | Nir Eyal | Hooked

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Assess Ethical Implications

Use the Manipulation Matrix to evaluate whether your product is ethical. Ask yourself if you would use the product and if it materially improves users' lives. If you find yourself justifying your answers, reconsider your approach.

-- Nir Eyal