Maximize Your Potential by Serving More People

Cardone emphasizes the importance of expanding one's reach and impact by serving a larger audience. He argues that focusing on a small group of customers limits growth and potential. Instead, aiming to serve a broader audience can lead to greater success and satisfaction. Cardone states, 'I increased my exposure tenfold and reached more successful people and companies, which led to an increase in my company's growth.' By broadening the scope of service, individuals and businesses can amplify their influence and achieve higher levels of success.