Bill Campbell's approach emphasized that success isn't just about winning but 'winning right' with integrity, commitment, and teamwork. He believed in prioritizing ethical behavior and dedicating full attention to whatever task was at hand. 'There was nothing cooler than knowing that for that hour at practice, we were the most important thing to him.' This notion extends to his business coaching, where he dealt with high-ranking executives and middle school children alike with the same level of dedication and honesty. | Michael Watkins | The First 90 Days

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Commitment and Integrity in Success

Bill Campbell's approach emphasized that success isn't just about winning but 'winning right' with integrity, commitment, and teamwork. He believed in prioritizing ethical behavior and dedicating full attention to whatever task was at hand. 'There was nothing cooler than knowing that for that hour at practice, we were the most important thing to him.' This notion extends to his business coaching, where he dealt with high-ranking executives and middle school children alike with the same level of dedication and honesty.

-- Michael Watkins